Lookbooks are generally that - a compilation of images in the
form of a book, showing off the latest season’s collections. I have always been
a fan of lookbooks, but I must confess, they haven’t always made sense to me.
Some are more ambiguous or dare I say, enigmatic than others. Obscure shots of
the clothes, more shots of nudity, no prices, no names, extreme locations…some
are just eye-candy. And maybe that is the aim, hence some brands increasingly
opting for moving lookbooks. Some moving lookbooks are like movie trailers and
some are more advanced and appear like artistic mini movies. Take a look at a
couple that have caught my eye recently.
Edwin
Eastpak
Edwin
Eastpak
